Blog posts


Is it us or is it them? Health literacy 2014

Two things we at Consumation all share: a devotion to the users of medicines; and making information for them as clear as it can be. Consumation director David Dickinson has been working with a group led by Professor Gill Rowlands to look at closing the health literacy gap – that is, the gap between people’s ability to read and understand medicines information, and the materials we give them. Some of us dislike the phrase “health literacy” as many people use it – it often seems to say that the problem is with the user, when it’s really the system that is fault, making information much more complex than it needs to be. Anyway, that’s what Gill and her group are trying to tackle for the UK. You can keep up to date on health literacy developments at: www.healthliteracy.org.uk